Short answer: Meru Gifting builds account-based company gifts for clients from ₹999 to ₹12,999 per recipient, letting sales teams tier gifts by account value, with free mock-ups, GST invoices and 7–15 working-day turnaround pan-India.
Updated September 2026.
What is account-based gifting for sales teams?
Account-based gifting means matching gift value to account tier: a lighter keepsake for a new logo, a mid-tier piece for an active client, and a premium item for a strategic or renewal-critical account. Meru Gifting's Samman and Kalpavriksha ranges are built for exactly this — 18–26 SKUs spanning ₹999 to ₹12,999 so sales teams can tier without hunting for new vendors each time.
Kashi Yaadein Photo Frame₹999
Swarn Jaali Photo Frame₹2,799
Kalangi Samman Meenakari Keepsake₹2,999
Bodhi Ankur Brass Tree Showpiece₹2,499
Mudra Gaurav Recognition Plaque₹6,550
Manorath Metal Tree Showpiece₹12,999
How should a sales team tier client gifts by account value?
| Account tier | Budget | Example gift | Occasion |
|---|---|---|---|
| New logo / prospect | ₹500–₹999 | Kashi Yaadein photo frame | Deal signed, first meeting |
| Active account | ₹1,500–₹3,000 | Swarn Jaali frame, Bodhi Ankur tree | Quarterly check-in, renewal |
| Strategic account | ₹4,000–₹7,000 | Mudra Gaurav plaque, Chakra Samman | Annual review, milestone renewal |
| Key/whale account | ₹8,000–₹12,999 | Manorath or Ratna Bodhi tree of life | Anniversary, leadership visit |
Can client gifts be personalised for individual accounts?
Yes. Meru Gifting personalises client gifts with the recipient's name or company name engraved on a frame, plaque or base, and can co-brand packaging with both companies' logos where appropriate. A free digital mock-up is shared before dispatch so your account manager can approve the exact wording.
What is the process for ordering client gifts on a rolling basis?
- Share your account tiers and typical monthly or quarterly gifting volume with Meru Gifting.
- We propose 2–3 gift options per tier so your sales team can choose without re-briefing each time.
- Approve a standing mock-up for personalisation (name/company engraving) once; reuse it per order.
- Raise a PO per batch or set up a standing account for recurring client gifting.
- Dispatch in 7–15 working days per batch; small standing orders can move faster once artwork is on file.
Set up account-based gifting for your sales team
We'll help you build a tiered gift menu your reps can order against without new briefs each time.
Do client gifts carry the same tax treatment as employee gifts?
The ₹5,000 perquisite exemption under Income-tax Rule 3(7)(iv) applies to employees, not external clients, so client gifting doesn't fall under that clause. GST input tax credit on any gift is still blocked under Section 17(5)(h) of the CGST Act. Meru Gifting issues a GST invoice for every order; confirm the accounting treatment for client gifts with your CA or finance team.
Can Meru Gifting deliver client gifts directly to different cities?
Yes. We deliver pan-India to 25+ states and internationally to the USA, UK, UAE, Singapore, Australia, Canada, Sri Lanka and Thailand, so a sales team can send one order that ships to multiple client offices at once, each with individual name personalisation.
What if my sales team is based in Bangalore and wants to see samples first?
Visit the Meru Gifting studio at #273/2, SC Road, 2nd Cross, Gandhinagar, Bengaluru 560009 (Mon–Sat, 9 AM–7 PM) to handle samples from the Samman and Kalpavriksha ranges, or set up a video call for remote teams.
What is account-based gifting?
Account-based gifting means tiering the gift value to the client's account value — lighter gifts for new logos, premium pieces for strategic or key accounts — using a pre-approved gift menu.
What is a typical budget for a client gift?
Budgets typically range ₹1,500-₹3,000 for active accounts and ₹4,000-₹12,999 for strategic or key accounts, alongside a ₹500-₹999 tier for new relationships.
Can client gifts be personalised with the company name?
Yes, names or company names can be engraved on frames, plaques or bases, approved via a free digital mock-up before dispatch.
Do client gifts qualify for the same tax exemption as employee gifts?
No, the Rs 5,000 perquisite exemption under Rule 3(7)(iv) applies to employees only. Confirm client gift accounting treatment with your CA.
Can Meru Gifting handle recurring quarterly client gifting?
Yes, once a standing mock-up and gift menu are approved, sales teams can raise repeat orders per quarter without a fresh briefing round.
Build your client gifting menu
WhatsApp your account tiers and typical order volume for a same-week proposal.
